Make it stand out.

With over ten years’ experience across freelance, agency and in-house roles, I've learned how brands really work, and what they need to create consistent, considered and effective design

More about me…

Sitting in the space between in-house teams and full service agencies, I offer creative thinking, design expertise and hands-on delivery. I help brands bring clarity to their ideas and momentum to their projects. 

Combining strategic direction with practical design, I shape concepts that connect and execute them with care. Part creative thinker, part problem solver, and fully invested in every detail, from campaign ideas to final roll out. My services include design and art working, brand development, art direction and shoot planning, retail and POS, trade shows and events. 

Whether you need direction, delivery, or both, I help turn vision into work that performs visually, commercially and consistently. 

What People Are Saying

“I had the pleasure of working with Peter while I was Marketing Director (at The Fine Bedding Company) and he was an absolute joy to have on the team. He pours his heart and soul into the brand, consistently delivering above and beyond expectations.

What sets him apart is his ability to think holistically as a marketer, not just a creative. He deeply understands audience context, messaging and positioning, always anchoring creative decisions in the brand’s job to be done…”

“He doesn’t just make things look beautiful, he ensures they work.
He was a fundamental driver behind two major rebrands, helping to reposition both businesses through powerful new identities and contributing to 50% revenue growth.

He brings ideas to life seamlessly across a breadth of mediums and touchpoints, from strategic planning and creative direction through to packaging and digital experiences…”

”He is bursting with ideas, always grounded in consumer insight and brand strategy, and an absolute pleasure to collaborate with. His talents truly have no limits.”

— Laura Keay, The Fine Bedding Company

What I do…

What I do…

Design + Artworking • Brand Development • Creative Direction • Shoot Planning • Retail + POS • Trade Shows + Events